TAGLIATELLE PAGLIA&FIENO

TAGLIATELLE PAGLIA&FIENO- image

This packaging comes from the desire to bring into the world of rabbit food different packaging from those on the market and this has also helped to refresh the product contents, the hay. What most distinguishes the packaging is the natural effect obtained through the use of colors and special materials, its simple aesthetics and form and low production costs. Its name recalls in an ironic way the pasta noodles that in this case are reproduced as a portion of the nests of hay. The different flavors are visible even before one opens the package thanks to the round windows that allow you to see the product in the inside.

reported by:

Packaging Design Archive

on:

28.06.11

Credits

Country: Italy
Year: 2011
School: Politecnico di Milano, School of Design (Milan, Italy)

Course: Packaging Design 2011, Master Degree

Lecturers: Valeria Bucchetti, with Erik Ciravegna, Sara Sanvito

Students: Davide Abagnale, Davide Airoldi, Cinzia Ferrario, Marta Dragoni, Oxana Nosova, Ornella Rebuzzi