The packaging solution is meant to solve specific functional problems related to the product protection and dosage and to lead the user gestures during the ritual of the tobacco consumption. At the same time, the container synthesizes and renders both the materical coarseness of tobacco and the refinement and the fanciness of its evocative sphere.
Reference:
Bucchetti, Valeria, "Packaging tra vista e tatto", Edizioni POLI.design, Milano, 2007.
