The project starts from the idea that tea leaves are a natural substance and a synesthetic mean. The package renders through its opaqueness and roughness the "sandy" effect of the product. The dosing system is a solution designed to solve the problems that other tea packages have while dispensing the product.
Reference:
Bucchetti Valeria, Packaging tra vista e tatto, Edizioni POLI.design, Milano 2007.
reported by:
Packaging Design Archive
on:
08.06.09
Credits
Country: Italy
Year: 2007
School: Politecnico di Milano, School of Design (Milan, Italy)
Course: Workshop "Packaging tra vista e tatto" 2006-2007, Communication Design Bachelor Degree
Lecturers: Valeria Bucchetti, Giuseppe Meana with Erik Ciravegna and Sara Sanvito
Partnership: ProCarton Italia
Students: Diana Balzarini, Federico Bertoloni, Giulia Bertuzzo