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Olive oil packaging. Since pollution is a huge problem and it also affects agriculture, the packaging behaves like the products to be sold are all those chemical polluting substances that are bad not only for the enviroment, but also for the health. In fact the skeleton illustration reminds of something dead, so that whoever looks at the packaging feels worried and is encouraged to be more conscious of this problem. On both the shopping bag and the bottle there are provocative sentences and words that attract the attention of the consumer.
Reference:
http://labdi.uqam.ca/packaging/